Case study · Lander Sulser
A copywriter and podcaster’s site that finally matches her voice
- Client
- Lander Sulser
- Industry
- Copywriting · Podcasting · Coaching
- Services
- Website redesign, Performance optimisation, On-page SEO

The client
Where they were starting from.
Lander Sulser is a copywriter, podcaster and online business strategist for creatives. She wanted her website to connect better with her audience and reflect the energy of her work.
A dated look
The design felt old and didn’t reflect her services or hold visitors’ attention.
Slow loading
Sluggish load times frustrated visitors before they reached her content.
Hard to find
Despite valuable offers, the site struggled to attract and keep visitors.
What we did
Our approach.
Strategic redesign
A visually engaging design built around her brand identity, with clearer, more intuitive navigation.
Performance work
Code optimisation, image compression and caching for a faster experience on every device.
SEO improvements
Keyword research, optimised meta tags, a better site structure and more relevant content.
Fully responsive
Every page adapted to phones, tablets and desktops.
The outcome
How it turned out.
- Loading times brought under 3 seconds
- A modern design that matches her brand voice
- Stronger SEO foundations and a clearer site structure
