Case study · Website redesign
A full WordPress redesign for an exporter selling to Europe and the USA
A full redesign and rebuild for a sustainable home-furnishing maker that employs women and people with disabilities in rural Bangladesh and sells into Europe and the USA.
- Client
- CHP Global
- Industry
- Home furnishings · Social enterprise
- Services
- Website redesign, WordPress development, SEO foundations
- Year
- 2023
- Work for
- Direct client
The brief
Where the project started.
- 01
A site that no longer worked
The old website had stopped working properly and was holding the business back with international buyers.
- 02
No clear starting point
The team knew they needed a redesign but weren’t sure what it should look like or include.
- 03
A story to tell with care
The site had to present the product range professionally and tell the social mission with dignity.
What we did
How we approached it.
The project ran from May to September 2023: planning, a design presentation, sign-off, development, testing on every device, then launch.
A shared plan first
On a Zoom call we went through the old site, listed its problems, showed ideas and agreed a plan together.
A modern design
A professional design that fits the brand’s values and speaks to an international audience.
Rebuilt on WordPress
The whole site was rebuilt to fix the problems of the old version, and works on every screen size.
SEO foundations
Clear structure and on-page optimisation so the site is easier to find in search.
The result
How it turned out.
- Delivered and launched in September 2023
- The client marked the new site with a launch event
- A working, responsive site that reflects the company’s mission
Working with Sk Moni was a transformative experience. The redesigned website perfectly captures our brand essence, and the seamless launch marked a new chapter in our online journey. Highly recommended for professionalism and creativity!
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